Blog

EFS, FLOW and Helmut Supercharge Adobe Project-based Workflows

EditShare and MoovIT have formed a global alliance to deliver an integrated workflow solution with ‘under the hood’ administration and media management for Adobe enterprise workgroups. The workflow features EditShare’s EFS and FLOW for high speed shared storage and media management and MoovIT’s Helmut workgroup administration tools, designed specifically for Adobe Premiere Pro, After Effects, Media Encoder, and Audition.

The combination is unbeatable. Here’s why.

Adobe is often the default choice for content creators worldwide. But, what’s lacking is large scale workflow automation and management. EFS, FLOW, and Helmut, together coordinate and simplify the complexity of large-scale workflows, keeping Adobe professionals comfortable within their sphere of familiarity while boosting efficiency and providing tools for enterprise-level media orchestration.

The EFS shared storage and FLOW media management combination ensures assets are available in real-time for any large-scale workgroup collaboration. Across these enterprise workflows, there are many intricate steps that must be followed to optimize asset sharing and collaboration. However, real-world experience tells us that things don’t always happen by the book. Media can come from any location, in any unexpected or unapproved format. The assistant editor drops in some cool stock FX clips they found online but forgets to put them on the shared storage. The freelance editor is working on a different Adobe software version or OS up until delivery day. The editor chooses the wrong export settings or uploads the file to the wrong client.

Adobe users working in a collaborative production environment most likely experience one or more of these headaches. Software versions that are not compatible with each other, content that was not put in the correct folder, nor on the correct shared storage project, or in the right format and codec and so on. In smaller Adobe workgroups, this type of housekeeping can be managed manually. In larger workgroups, the day to day editing and VFX fragments are amplified. The bigger the group, the more manual clean up required until it becomes unstructured chaos that is unmanageable. In these situations, an additional layer of administration is needed – utilizing the Helmut tools in combination with EFS and FLOW.

Helmut offers customizable project templates that enable a facility to pre-determine the best in-house workflow and standardize those processes across all projects. Users can pre-determine elements such as storage locations, codecs, ingest and export presets, and project-based tiered storage workflows. For example, if an editor drags media directly from a downloads folder, Helmut will ensure it’s flipped to the appropriate codec and placed in the correct shared folder, making it available to all editors in the right format. No downtime – the editor can start working immediately. And for administrators and facilities management, have project-based control over storage locations, render nodes and archive systems from one user friendly dashboard.

The MoovIT and EditShare core technologies are tightly integrated via APIs to dramatically improve large-scale Adobe workflows. Working as a seamless technology solution, Helmut, together with EFS and FLOW creates the consistency necessary to be able to quickly scale workflows of any size. Helmut and FLOW maintain a continuous dialogue across all stages of the workflow, efficiently keeping assets and metadata connected with projects for an optimized, orchestrated media production environment.

And this combination is fully customizable.

FLOW is an open platform with a robust set of APIs that can deeply connect with the following Helmut capabilities to supercharge your workflow:

The team at MoovIT have designed Helmut tools with simplicity in mind. Easy deployment with straightforward templates and under-the-hood file migration do the heavy lifting for you!

Helmut UI snapshot – configure permissions for users and projects
Helmut UI snapshot – organize your Adobe projects, content and folders for archive

Creatives are working at full steam, with deadlines getting shorter and projects becoming ever more complex. Various industry reports indicate that creatives spend up to 20% of their time on administrative tasks or one day a week. Eliminating administration bottlenecks and freeing creatives up from mundane tasks is what this winning combination offers. If you are in an Adobe workgroup and you need to collaborate on projects with multiple stakeholders, located on premise or dispersed across different locations, the powerful combination of Helmut, EFS, and FLOW can supercharge your Adobe workflow.

If you are interested in gaining back 20% of your time, reach out to our team today and get an in-depth demonstration. 

** This webinar has passed. Please fill out the form to access the recordings.

Join us as we highlight a trio of EFS and FLOW features, scheduled for release at the end of August, 2020.  We’ll glimpse the future of thin web clients in FLOW, review enhanced visibility and control over your EFS user accounts and media, and explore how our customers benefit from deeper integrations with collaborative platforms like zoom.

Access the Recording

Webinar Speakers

Stephen Tallamy,
Chief Technology Officer
Sunil Mudholkar,
VP of Product Management

Jeff Herzog,
Director of Product Management

Other Sessions

** This webinar has passed. Please fill out the form to access the recordings.

Join us as we highlight a trio of EFS and FLOW features, scheduled for release at the end of August, 2020.  We’ll glimpse the future of thin web clients in FLOW, review enhanced visibility and control over your EFS user accounts and media, and explore how our customers benefit from deeper integrations with collaborative platforms like zoom.

Access the Recording

Webinar Speakers

Stephen Tallamy,
Chief Technology Officer
Sunil Mudholkar,
VP of Product Management

Jeff Herzog,
Director of Product Management

Other Sessions

** This webinar has passed. Please fill out the form to access the recordings.

Efficient and powerful production workflows leverage EditShare technology and automations, enabling creators to focus on telling their stories.  By partnering with MoovIT and their Helmut suite of Adobe workgroup project management tools, we enhance FLOW media management to handle more of the mundane, error prone, and overly complex steps of your production workflow.  Join us to explore the benefits of FLOW and Helmut for Adobe creators, from simple automations to a complete workgroup optimization platform.

Access the Recording

Webinar Speakers

Iain Churchill-Coleman,
Technical Pre-Sales, EditShare
David Merzenich,
Product Manager,
MoovIT

Other Sessions

** This webinar has passed. Please fill out the form to access the recordings.

Efficient and powerful production workflows leverage EditShare technology and automations, enabling creators to focus on telling their stories.  By partnering with MoovIT and their Helmut suite of Adobe workgroup project management tools, we enhance FLOW media management to handle more of the mundane, error prone, and overly complex steps of your production workflow.  Join us to explore the benefits of FLOW and Helmut for Adobe creators, from simple automations to a complete workgroup optimization platform.

Access the Recording

Webinar Speakers

Iain Churchill-Coleman,
Technical Pre-Sales, EditShare
David Merzenich,
Product Manager,
MoovIT

Other Sessions

End-to-end solution for collaborative editing and project management leads to big workflow gains for large Adobe workgroups, on premise and in the cloud

Boston, MA – July 21, 2020 EditShare®, a technology leader that specializes in secure media management, collaboration and intelligent storage solutions for video content creators, and MoovIT GmbH, developers of the Helmut suite of Adobe workflow tools, announced today an exclusive global partnership that transforms Adobe enterprise workflows. As the use of Adobe creative tools in distributed collaborative environments continues to grow, the need for a robust media management environment that connects users, content, and media becomes even more critical for workflow efficiency. EditShare’s EFS shared video storage solution and FLOW media management, integrated with the Helmut suite of products, form the industry’s most comprehensive project management and remote editing workflow solution for enterprise Adobe workgroups.

“To succeed in the evolving world of video production, our customers are looking to EditShare to provide open solutions that allow them to rewire their workflows and adapt,” states Tom Rosenstein, vice president of business development, EditShare. “EditShare’s expanded partnership with MoovIT allows us to bring to our Adobe customers a powerful, adaptable set of tools to address those challenges head-on. The Helmut platform coupled with EFS and FLOW, embodies the workflow structure users require. Powerful, yet simple, collaborative Adobe Premiere Pro project management alongside adaptive media production management. It’s the complete package professional editors have been waiting for.”

Helmut solutions are used by leading broadcasters, newsrooms, sports leagues, corporations and new media organizations for their robust project management and administration, enhancing creative workflows for large distributed Adobe workgroups.


“Partnering with EditShare gives us a significant advantage in developing collaborative editing workgroup solutions for Adobe customers. EditShare’s strategy of empowering creatives through a robust set of open APIs enables us to bring the full potential of Helmut’s project management capabilities, creating better workflow and richer end-user experience for Adobe editors and artists,”
states Wolfgang Felix, managing director of MoovIT. “The unbeatable combination of EFS, FLOW, and Helmut provide a resilient media foundation with the flexibility for large Adobe workgroups to work on premise or in the cloud, which is critical for supporting today’s climate of rapidly changing business models.”

Scalable to the enterprise level, EFS, FLOW and Helmut integrated workflow offers a media technology foundation that combines storage, media management, workflow automation, and workgroup management for a proven all-in-one solution.

EditShare is the exclusive reseller* of the Helmut suite of products. To obtain more information, please visit here.

Learn More about Powering Collaborative Adobe Workflows with EditShare and MoovIT on July 22
Join EditShare and MoovIT on July 22, 2020 at 9am EDT and again at 2pm EDT for a joint webinar on how to ‘Automate and Optimize Adobe Workgroups with FLOW and Helmut’.
To register for one of the time slots, please visit:
https://editshare.live/webinar072220session1pr (9am EDT) and  
https://editshare.live/webinar072220session2pr (2pm EDT)

*Excluding the DACH region.

About Moovit MoovIT provides video and IT solutions for broadcasters and organisations of all shapes and sizes. The company, headquartered in the Schanzenviertel district of Cologne, specialises in the development and support of workflows for all aspects of post-production, news and archiving at the interface between video and IT. MoovIT leverages particular expertise in the field of technical solutions for sports reporting. In addition, the company develops web-to-video solutions, localisations, remote editing systems and video hosting products used by organisations across a highly diverse range of industries. MoovIT’s customers include broadcasters, production companies, sport event organisers, agencies, and enterprises from a wide range of backgrounds.

About EditShare
EditShare is a technology leader in networked shared storage and smart workflow solutions for the production, post-production, new media, sports, and education markets. Whether you need on-prem, cloud, or hybrid solutions, our products improve efficiency and workflow collaboration every step of the way. They include media optimized high-performance shared storage, archiving and backup software, a suite of media management tools and a robust set of open APIs that enable integration throughout the workflow. Customer and partner success are at the heart of EditShare’s core values ensuring a world-class experience that is second to none.

©2020 EditShare LLC. All rights reserved. EditShare® is a registered trademark of EditShare.

Press Contact
Cat Soroush
Zazil Media Group
(e) catherine@zazilmediagroup.com
(p) +1 (631) 880-9534

Barstool Sports creates innovative content with massive distribution on multiple platforms including web, apps, podcasts, radio, video, social, events, pay per view, subscription and television to an incredibly engaged audience.

6/23/2020

Lowering cloud infrastructure costs up to 75%, the seamless proxy editing feature of EFSv makes cloud editing irresistibly affordable while allowing you to leverage your tools of choice and the workflows you love

Boston, MA – June 23, 2020 EditShare®, a technology leader that specializes in collaboration, security, and intelligent storage solutions for media creation and management, today unveiled an EFSv innovation that transforms the economics of editing in the cloud while significantly improving the efficiencies of dynamic and remote editing workflows. Making cloud editing more accessible to more facilities, EFSv optimizes the use of both object and block storage located in the cloud to allow for savings up to 75% compared to the existing costs of cloud video storage and workstations. A solution that solves the work arounds associated with proxy editing and conforming, EFSv facilitates a true seamless proxy editing experience for all editors including Adobe, Avid, Blackmagic Design and Grass Valley. Costs savings through better cloud storage management allows facilities to keep production content and archives online and available at all times.

“The economics of cloud production have been a barrier to widespread adoption for media companies everywhere. Often it is considered as a back-up plan or short-term workaround to a specific situation or project,” states Conrad Clemson, CEO, EditShare. “While other solutions provide a bandaid for the problems, we have actually solved it. The innovative implementation of the seamless proxy editing feature of EFSv unlocks the power of the cloud as the last piece of the content supply chain.”

EditShare’s cloud innovation comes at a time where many facilities have moved from viewing the cloud as a future consideration to one that is an immediate and foundational component to support their business. Removing workflow complexities and costs barriers associated with cloud editing, EditShare serves as a trusted partner for customers to completely shift to the cloud.

“By integrating cloud-based management that simplifies workflows and reducing storage costs, EditShare prioritizes content creators in remaining true to one of their core tenants,” said IDC’s Jacob Groshek, research manager. “This development offers compelling economics and an important value-add proposition that is top of mind for many media organizations moving into the cloud. It gets to the heart of the matter and helps customers create and edit high resolution video content via proxies in the cloud, on demand, collaboratively while ensuring affordable day-to-day operations and business continuity.”

With EFSv, high-resolution original files can be stored in economical object storage, yet read through the EFSv native file system driver while small lightweight editing proxies are stored in standard block storage. Both sets of files are always available and accessible to the NLE application — streamlining color grading, effect creation and conforming.  Additionally, for Adobe Premiere Pro, the new FLOW panel automates the clip import process to ensure Premiere Pro understands that both versions exist, and enables the ability to toggle back and forth between them at any time. Clemson concludes, “EFSv is a robust solution that will enable businesses to fully embrace the cloud with their entire content catalog and workflows using the tools they love. It’s a win-win — the user experience is outstanding with a much lower total cost of ownership.”

EFSv Typical Benchmark
The intelligent and seamless movement between storage tiers will save clients a fortune over an entire production. High-performance block storage tiers, used for high-resolution editing, are expensive. If clients can minimize their use of block storage by only storing editing proxy files there, while maintaining the high-resolution files on object storage, huge savings can be achieved. For example, block storage can be 5x the cost of object storage. The beauty and simplicity of EFSv is that it provides for these cost efficiencies while allowing an editor to toggle between high-resolution and proxies with the click of a button. EFSv allows for the benefit of proxy editing without requiring editors to endure the complicated workflows typically associated with those environments.   

About EFSv
The EFSv platform supports industry-standard third-party creative tools for editing, audio mixing, and grading with best-in-class security capabilities such as file auditing to propel secure, end-to-end editorial workflows in the cloud. EFSv native drivers eliminate traditional IT bottlenecks and deliver superior performance in virtual environments. The RESTful API lets customers and technology partners easily automate advanced storage management workflows.

See it in Action on June 24th
EditShare invites everyone to join one of their webinars held on Wednesday, June 24th at either 9am ET in session one, 2pm ET in session two or 9pm ET in session three to learn more about the innovative features of EFSv. To register, please visit https://editshare.live/062420session1pr, https://editshare.live/062420session2pr and https://editshare.live/062420session3pr respectively.

About EditShare
EditShare is a technology leader in networked shared storage and smart workflow solutions for the production, post-production, new media, sports, and education markets. Whether you need on-prem, cloud, or hybrid solutions, our products improve efficiency and workflow collaboration every step of the way. They include media optimized high-performance shared storage, archiving and backup software, a suite of media management tools and a robust set of open APIs that enable integration throughout the workflow. Customer and partner success are at the heart of EditShare’s core values ensuring a world-class experience that is second to none.

©2020 EditShare LLC. All rights reserved. EditShare® is a registered trademark of EditShare.

Press Contact
Cat Soroush
Zazil Media Group
(e) catherine@zazilmediagroup.com
(p) +1 (631) 880-9534

Part 5 of a 5 Part Series introducing EditShare’s FLOW Asset Management and Remote Video Collaboration.

Open platform with broad compatibility across creative tools for editing, audio mixing, and grading.
Enables high-performance cloud video storage and collaborative editing.
Virtualized in AWS, Tencent Cloud, and other public and private cloud environments.
Simplified migration to the cloud with pre-configured and pre-tested EFSv solutions.

These turn-key configurations allow you to immediately adapt your workflows from traditional, on-premise environments to cloud-enabled remote workflows.