EditShare Q4 Release Optimizes Media Technology Stack and Enhances Creative Remote Workflow Experience
Major improvements to FLOW MAM as well as enhancements to EFS shared storage system expand high availability and scalability and streamline video editing workflows
Boston, MA – November 23, 2021 – EditShare®, the technology leader that enables storytellers to create and manage collaborative media workflows, announced significant updates to its FLOW media asset management (MAM) and EFS shared storage systems. Available today, the new release brings enterprise-level availability and redundancy to FLOW, ensuring continuous, outstanding system performance and uptime from ingest to archive. The high-availability FLOW platform also introduces a slew of user-centric updates including new Adobe Premiere Pro and DaVinci Resolve panel capabilities and proxy support that further simplify working remotely. Complementing the enhanced creative experience are time-saving EFS administrative features that provide smart shortcuts, system transparency, and automation, bringing even more efficiencies to the workflow.
“This release builds on the road-tested success of the high-availability capabilities in EditShare’s award-winning EFS media file system and the company’s commitment to delivering open systems that optimize the integration of innovative 3rd-party solutions,” states Sunil Mudholkar, vice president of product management, EditShare. “With a new enterprise-level high availability architecture in FLOW for both cloud and on-premises, we enable greater scale & resiliency and provide customers with an end-to-end workflow solution that maximizes uptime using the wide range of tools they already know and love.”
“Like many markets, the media industry embraces cloud platforms to enable better remote working and collaboration, trends that are here to stay,” states Frank Della Rosa, research director SaaS, business platforms, and ecosystems IDC. “The EditShare platform is a key technology enabler that facilitates collaboration and secure content management from anywhere. The company’s continued push towards developing open solutions is a major benefit for customers who want to expand beyond the traditional media workflows.”
FLOW High Availability FLOW’s high availability is achieved by giving its central database multiple points of redundancy to mitigate against hardware or network failures that would affect MAM client accessibility during active productions. Consistent with this, FLOW’s services are scalable and presented as multi-instance, redundant elements within the overall system.
FLOW Panel Enhancements – Adobe® Premiere® Pro and DaVinci Resolve EditShare’s NLE panel integrations bring the benefits of FLOW directly into Premiere Pro and DaVinci Resolves user interfaces, enabling users to access FLOW’s features without leaving the familiar NLE environment.
Users can now exchange FLOW sequences directly with Adobe Premiere Pro and Blackmagic Design DaVinci Resolve thanks to the new FLOW Cuts List sequence import function.
Extended Metadata support lets team members add metadata information to sequences, including custom fields. This improves and enriches metadata associated with sequences.
AirFLOW now shows sequence metadata in its user interface.
Improved media relinking logic automatically imports and relinks Hi-Res source footage located within a project’s complex folder structure after completion of a proxy edit.
Support for Multiple Proxy Formats Per Clip In addition to standard streaming proxies, FLOW can now generate additional high quality ProRes Proxy and H.264 files. This simplifies relinking to complex clips with multichannel audio track layout in remote workflow scenarios.
Storage DNA Archive Support FLOW now fully supports the latest version of DNA Evolution by Storage DNA. Users can easily archive and restore FLOW assets from third-party LTO/LTFS and disk-based tiers.
In-App Messaging & Guides EditShare is building on the momentum of bringing better web-based user experiences to customers through the use of in-app guides and feedback messaging capabilities. As the company brings more and more features to the browser-based experience it is their aim to guide these users to the new capabilities and solicit feedback directly within EFS Control and FLOW.
EditShare Telemetry EditShare Telemetry makes it easy for administrators to share Audit and Monitor data with EditShare’s secure network operations center. Through Telemetry, EditShare can work with customers to ensure systems are running optimally through pro-active monitoring and event alerting. Please contact EditShare technical support or your account representative for more information and to participate in the trial program for this service.
EFS Control Maintenance Mode New controls allow maintenance users to manage files in certain media spaces while restricting other users to read-only access.
Active Directory Single Sign On (ADSSO) enhancements Multiple improvements to ADSSO to enhance enterprise-level user management.
About EditShare EditShare is a technology leader in networked shared storage and smart workflow solutions for the production, post-production, new media, sports, and education markets. Whether you need on-premise, cloud, or hybrid solutions, our products improve efficiency and workflow collaboration every step of the way. They include media optimized high-performance shared storage, archiving and backup software, a suite of media management tools and a robust set of open APIs that enable integration throughout the workflow. Customer and partner success are at the heart of EditShare’s core values ensuring a world-class experience that is second to none.
Boston, MA – November 16, 2021 – EditShare, the technology leader that enables storytellers to create and manage collaborative media workflows, has been selected as a winner in the 2021 NAB Show Product of the Year Award competition Cloud Computing and Virtualization category for its innovation in remote workflows for mixed editing environments. The NAB Show Product of the Year Awards recognizes the most significant and promising new products and technologies being showcased by exhibitors. EditShare has landed in the sought after NAB Product of the Year winners circle three years in a row: in 2019 for its EFS storage security capabilities and again in 2020 for its editing in the cloud solution EFSv. The 2021 winning submission, Universal Media Projects which ships as part of the FLOW media management solution, brings together Premiere Pro, Media Composer and DaVinci Resolve to enable a frictionless remote workflow. From anywhere, editors have real time access to assets and can collaborate freely in a mixed editing environment. Universal Media Projects seamlessly manages behind the scenes all the necessary project data – sequences, clips, bin, and markers – between the various editorial tools.
“Pulling together a workflow that fits any particular production can be complex, especially with the varying openness of these editing applications,” states Stephen Tallamy, CTO, EditShare. “EditShare has developed a universal view of media projects that can be interacted with in real time yet still work within the constraints of the various tools.We are thrilled that NAB has recognized the benefit this new innovation brings to remote collaboration and look forward to bringing Universal Media Project to our customers soon.”
FLOW Universal Media Projects is currently in early field trials and intended to launch in beta in early 2022 followed by general availability. To learn more about, please visit https://editshare.com/products/flow-media-management/.
About EditShare EditShare is a technology leader in networked shared storage and smart workflow solutions for the production, post-production, new media, sports, and education markets. Whether you need on-premise, cloud, or hybrid solutions, our products improve efficiency and workflow collaboration every step of the way. They include media optimized high-performance shared storage, archiving and backup software, a suite of media management tools and a robust set of open APIs that enable integration throughout the workflow. Customer and partner success are at the heart of EditShare’s core values ensuring a world-class experience that is second to none.
EditShare engages customers and community on media innovation, trends in remote workflows, and the industry’s Journey to the Cloud
Boston, MA – November 11, 2021 – EditShare, the technology leader that enables storytellers to create and manage collaborative media workflows, invites attendees to reconnect, explore innovation, and celebrate creativity at IBC 2021 at EditShare stand 7.A35. EditShare’s on-premise, hybrid, and fully automated cloud content management solutions, facilitate creative collaboration with innovative workflow automation to simplify the storytelling process. The company’s senior leadership team and product experts will be on hand to discuss and demonstrate how its flagship FLOW media management and EFS software-defined storage innovations can empower creative teams and facilitate a better collaboration experience.
“IBC is an important connection point for the industry. It’s where we have our ‘hallway’ conversations, impromptu get-togethers, and network with friends, customers, colleagues, and partners. This year, we have quite a bit of catching up to do! We look forward to reconnecting in person and discussing the EditShare innovation that enables our customers to collaborate and Create Amazing Together, anywhere and everywhere,” comments Conrad Clemson, CEO, EditShare.
Innovation at the EditShare Stand Attendees can engage with EditShare workflow experts and experience first-hand FLOW and EFS cloud innovations that further simplify remote collaborative editing and content management. Demonstrated innovations include:
Remote Workflows for Mixed Editing Environments The award-winning FLOW Universal Media Projects feature brings together Premiere Pro, Media Composer and DaVinci Resolve into a single workflow. From anywhere, editors have real time access to assets and can collaborate freely in a mixed editing environment. Universal Media Projects seamlessly manages behind the scenes all the necessary project data – sequences, clips, bin, and markers – between the various editorial tools.
Optimized Editing in the Cloud EFSv’s Seamless Proxy Editing capabilities, announced in 2020, are showcased for the first time at IBC. The multi-award winning, patent pending workflow reimagines editing in the cloud to eliminate pain points and cut costs by up to 75%. EFSv leverages block and object storage to enable cost-effective editing in the cloud and smart FLOW panel technology for Premiere Pro and DaVinci Resolve to facilitate a frictionless user experience from edit to finish.
Simple, Reliable Backup & Synchronization to the Cloud To augment EditShare’s multi-award-winning cloud editing workflows, EditShare introduces CloudSync service. Automate backup to the cloud or sync media and project information between on-premises and cloud systems reliably using EditShare’s accelerated API Services. CloudSync has received rave reviews from customers and provides a simple, automated backup and sync service for anyone that wants to use low-cost cloud video storage for project parking or archiving.
Attendees can also book a private meeting with EditShare’s Sales and Professional Services teams to discuss specific commercial and technical needs and best practices for managing collaboration and content using EditShare’s range of on-premise, hybrid and fully automated cloud solutions and APIs. To book a private meeting with EditShare, please visit https://editshare.com/event/ibc-2021/.
About EditShare Solutions FLOW is EditShare’s media management platform for creative workflows. It serves as a control layer across storage pools, offering fast-production tools and exceptional asset and metadata tracking. Easy-to-configure automation simplifies and expands workflows. EFS is a software-defined storage layer that securely centralizes content with features and performance to build small-to-enterprise production environments. EFSv virtualizes EditShare solutions offering exceptional media workflows, including patent pending seamless proxy editing, in the cloud.
EditShare’s workflow solutions can be configured for productions of all sizes and complexities, on-premise, in the cloud, or hybrid. Users can work with anyone, anywhere. The robust EditShare API and extensive partner network allows customers to augment their media ecosystem with familiar editorial and production tools that make them more productive, freeing their workflows from conventional limits and taking them into new directions and business opportunities.
Press at IBC2021 Press can book a briefing with Cat Soroush at cat@grithaus.agency.
About EditShare EditShare is a technology leader in networked shared storage and smart workflow solutions for the production, post-production, new media, sports, and education markets. Whether you need on-premise, cloud, or hybrid solutions, our products improve efficiency and workflow collaboration every step of the way. They include media optimized high-performance shared storage, archiving and backup software, a suite of media management tools and a robust set of open APIs that enable integration throughout the workflow. Customer and partner success are at the heart of EditShare’s core values ensuring a world-class experience that is second to none.
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Sales Leads – Management & Distribution
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Join us for this end-of-the-year session as we all work together towards a successful IBC show and a great closure of 2021!
Our Director of Business Development, Jeff Barnes, sat down with SVG’s Chief Editor, Jason Dachman, to provided an update on our EFS collaborative storage and FLOW media management solutions and to highlight some of the key partnerships that are strengthening our presence in the sports industry.
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May 12 Session 2: 3:00 PM USA Eastern Time (duration 1 hour)
Join EditShare’s VP of Business Development, Tom Rosenstein, and Lead Pre-sales Engineer, Nathan Rausch, as they outline the pragmatic steps toward a complete end-to-end production workflow in the cloud. Each stop along the way brings maximum value for an incremental investment. We’ll share sample diagrams, demos, and cost comparisons for cloud production workflows to help begin your Journey to the Cloud.
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Webinar Speakers
Dan Schaffer, Director of Partner Strategy and Enablement, EditShare
Tom Rosenstein, VP of Business Development, EditShare