High-density parking node with up to 1.3PB storage
Additional capacity for long-time user
Boston, MA, 2 December 2024 — EditShare, the technology leader that enables storytellers to create and manage collaborative workflows at every stage from storyboard to screen, has expanded Inflight Dublin’s storage capacity by adding further high-powered EFS nodes. The new appliances, supplied through EditShare’s channel partner Tyrell, provide an additional half petabyte of capacity to the company’s infrastructure.
Inflight Dublin has been a market leader in providing content for Inflight Entertainment (IFE) for 40 years. Many airlines worldwide now rely on it for packages of movies, television shows and games tailored to the needs of their passengers. EditShare has provided its content library and management facilities since 2011.
Pat Nolan, Director of IT and Information Security, Inflight Dublin
“We curate and package everything that is needed for IFE: video, audio, subtitles and metadata,” said Pat Nolan, Director of IT and Information Security for Inflight Dublin. “We need agility to combine content with the right audio and subtitle languages, in the right formats for the IFE equipment on the client’s planes, quickly, accurately and securely.”
Inflight utilizes a tiered content storage strategy to optimize its production and archiving processes. This strategy includes EFS production storage, EFS nearline storage, and long-term archival solutions.
EFS production nodes deliver high-performance storage for fast content creation, EFS nearline storage, serves as an intermediate parking storage solution. Upon project completion and delivery, all content is securely archived using EditShare ARK.
Content flows and access are managed through EditShare FLOW software, which also provides the integration point for Inflight Dublin’s in-house developed software tools for automatically creating deliverables. Embedded in FLOW is EditShare Guardian, for comprehensive analytics and audit trailing, and combined with EditShare’s inherent security, provides assurance to the very high standards demanded by the company’s suppliers, which include major movie and television studios.
“As Infight’s long-term partner, we understand the critical role workflow and security plays in its business and the demanding needs of the airlines it serves,” said Stephen Murnane, Account Manager, Tyrell. “By providing additional EditShare EFS storage, Inflight Dublin can ensure a seamless IFE experience for passengers worldwide.”
“Content is a fundamental part of Inflight Dublin’s operations,” said Tara Montford, Co-Founder and EVP Sales at EditShare. “Its suppliers need to be certain that their intellectual property is protected; its customers need to know that the passengers on their planes will be delighted by the IFE experience, not disappointed or frustrated.”
“EditShare is the core of the operation,” he continued. “It is much more than very reliable storage: the FLOW software provides the functionality Inflight Dublin needs, the interconnectivity for its workflow, and provides the security and traceability to completely protect the media.”
EditShare is an Emmy Award-winning technology leader, supporting storytellers through collaborative media workflows across on-premise, cloud and hybrid architectures. It offers scalable storage and collaboration for media businesses and at every stage of the video production process from storyboarding to screening.
The software is inherently open, encouraging workflow collaboration, third-party integrations and content sharing across the entire production chain. Where required, the software is backed by high performance, high availability designed specifically for the demands of media storage, management and delivery. The comprehensive offering covers multi-level content storage for production and post, along with innovative asset and workflow management software, plus specialized and highly valued tools for content review and distribution, the creation of customized and branded pitch reels, and secure preview of high-value pre-release content.
About Tyrell
For 24 years Tyrell has been providing video, audio, graphics and storage solutions to the Irish and UK broadcast, post, production, corporate and education markets. In this time, we have become the leading provider of technology and service solutions both on-premise and in the cloud. Tyrell has an excellent understanding of the fast pace and unique pressures facing the media and entertainment industry; developing solutions for complex workflows. Allowing our clients to concentrate on the creative process and business development. From our two locations we offer a comprehensive range of professional services from consultancy to system design and integration, technical support and maintenance.
Inflight Dublin is a leading provider of Inflight Entertainment and connectivity solutions. With a focus on innovation and quality, we offer a wide range of services including content provision, wireless streaming, and more. Our solutions are designed to enhance the passenger experience, providing airlines with the tools to deliver exceptional Inflight Entertainment.
Press Contact Katharine Guy katharine.guy@editshare.com
New installation transforms post production workflow at top Swedish post house
Boston, MA, 27 November 2024 — One of the leading Scandinavian post-production houses, Tint, has supercharged its media workflows with EditShare’s high-performance storage across its Gothenburg and Stockholm offices. The solution combines ultra-fast EFS NVMe storage nodes and multiple EFS 300 units, delivering both locations easy access to shared content. Completed in June with regional partner Danmon Group Sweden, this installation boosts collaboration among its teams of colourists, VFX artists, editors, sound designers and producers, ensuring efficient and smooth operations.
Tint, known for its post-production expertise across commercials, feature films and serialized tv content, required a more efficient workflow solution between its two locations. Despite a private network, manual file transfers between Gothenburg and Stockholm caused delays and version control issues, especially for VFX artists in Stockholm facing bottlenecks. To overcome these challenges, Tint chose EditShare for its robust features, proven performance, and competitive pricing.
The installed system features EFS-300 nodes at both locations, with two nodes in Stockholm and Gothenburg each, all reinforced by ultra-high-speed NVMe nodes for unparalleled performance. This configuration enables easy media sharing, enhanced collaboration across sites, and delivers the exceptional performance and throughput required for high-end film and VFX work.
“Our primary goal was to create a frictionless, collaborative working environment for both our Gothenburg and Stockholm teams,” said Albin Abrahamsson, Post Supervisor, of Tint. “EditShare’s EFS storage has completely transformed how we work, eliminating file transfer delays, removing admin worries and allowing our teams to focus purely on the creative process. The NVMe performance is incredible, especially for our VFX and color grading workflows.”
Tint’s CTO, Vincent Larsson added, “We evaluated multiple vendors, including the option of building our own system, but EditShare stood out for its superior performance, feature set and price. It’s reassuring to have a high-speed media-aware storage solution that offers both reliability and the flexibility to meet our evolving needs.”
Tint has also capitalized on EditShare’s open API framework, writing their own scripts integrated with Apple Shortcuts. This has allowed producers to quickly and easily create media spaces, add folders and users to new projects without requiring access to the core EFS system. “Our producers can now manage new projects and media spaces themselves, saving everyone time and getting new projects up and running straight away,” added Abrahamsson.
Security is paramount in media, and EditShare’s EFS auditing capabilities play an important role by delivering real-time activity tracking and monitoring every user action, ensuring total confidence when handling valuable content.
“This is a perfect example of how modern post-production environments taking a tiered approach to their storage nodes, can achieve greater efficiency and creative freedom,” said Sean Bradley, RSM for Northern Europe, EditShare. We’re proud to support Tint with an EditShare solution tailored to their needs today and built for future success.”
Tint Post’s Cinema Mixing/Grading Stage in Gothenburg
EditShare is an Emmy Award-winning technology leader, supporting storytellers through collaborative media workflows across on-premise, cloud and hybrid architectures. It offers scalable storage and collaboration for media businesses and at every stage of the video production process from storyboarding to screening.
The software is inherently open, encouraging workflow collaboration, third-party integrations and content sharing across the entire production chain. Where required, the software is backed by high performance, high availability designed specifically for the demands of media storage, management and delivery. The comprehensive offering covers multi-level content storage for production and post, along with innovative asset and workflow management software, plus specialized and highly valued tools for content review and distribution, the creation of customized and branded pitch reels, and secure preview of high-value pre-release content.
Press Contact Katharine Guy katharine.guy@editshare.com
Meet the new Ultimate EFS Series! This next-generation storage platform redefines what’s possible for media professionals – packed with more power, more speed, and unmatched performance, all at an unbeatable cost.
Join Lon Barret, our VP of Engineering and Global Service Assurance, and Kenny Martin, owner of DVSERVE, as they break down the benefits of each unit and help you decide which solution will help you take your production to the next level.
Adds capacity, AI indexing and sharing technologies
Boston, MA, 17 October 2024 — EditShare, the technology leader that enables storytellers to create and manage collaborative workflows at every stage from storyboard to screen, has expanded its installation at Last Cut Media. The extensions, which include AI indexing from Mobius and the EditShare MediaSilo collaboration platform, were implemented by Advanced Media Trading, EditShare’s distribution partner in the Middle East.
Last Cut Media, based in Abu Dhabi, UAE, is a large-scale independent post house, designed by content creators for content creators. Seeking to streamline its operations and allow its users to focus on their projects, at the beginning of 2023 Last Cut replaced its ad hoc storage systems with an EditShare storage network, including an EFS 300 shared online store, a nearline server and LTO tape archiving.
With the growth in premium business, Last Cut has returned to EditShare to increase both its capacity and functionality. The extension doubles the system capacity with a second EFS 300 storage node.
The new installation also incorporates technology from Mobius, seamlessly integrated into the EditShare FLOW asset management system. This adds AI support to automatically create rich metadata, including facial and scene detection. The core Mobius knowledge base includes more than 5000 objects, emotions and actions, and 10,000 famous people, which is added to with every piece of content passing through FLOW.
Last Cut also decided to implement the EditShare MediaSilo collaboration system. This replaced an existing standalone distribution system and provides seamless integration with the rest of the storage network. The result is that producers and other collaborators working remotely from the facility can receive high quality viewing copies, automatically generated, ensuring everything can be checked and signed off in a timely fashion.
Saad Duaibes, General Manager, Last Cut Media
“In today’s world, producers want the best facilities, but they do not necessarily want to spend time travelling to them,” said Saad Duaibes, General Manager of Last Cut Media. “We have clients all across the region and in all the creative hotspots like Lebanon, Egypt and Saudi Arabia. Adding MediaSilo means we can keep those clients up to date with progress, without adding to our workload, ensuring they see the very latest versions.
“Since we moved to EditShare storage we have been able to streamline our workflows,” Duaibes added. “It has helped our business grow, prompting us to expand our storage network to accommodate new projects. We are very comfortable with the solution, and see our use of it growing, including working with new tools like artificial intelligence.”
Michele Dwayk, head of sales for EditShare in the Middle East, said “Last Cut Media is widely respected in the region, and serves projects from commercials to movies, through television drama and documentaries. Each genre and each project has its own distinct workflow, and its own group of collaborators.
“EditShare FLOW is designed to be open and flexible, allowing Last Cut to set up each project according to the creative and business demands,” she continued. “They have embraced these capabilities and, working with our colleagues at Advanced Media Trading, we have helped them see further advantages for the future, including simple collaboration with MediaSilo and AI indexing with Mobius.” The extensions to the storage network and the new software functionality were installed in June 2024 and are now fully online.
EditShare is an Emmy Award-winning technology leader, supporting storytellers through collaborative media workflows across on-premise, cloud and hybrid architectures. It offers scalable storage and collaboration for media businesses and at every stage of the video production process from storyboarding to screening.
The software is inherently open, encouraging workflow collaboration, third-party integrations and content sharing across the entire production chain. Where required, the software is backed by high performance, high availability designed specifically for the demands of media storage, management and delivery. The comprehensive offering covers multi-level content storage for production and post, along with innovative asset and workflow management software, plus specialized and highly valued tools for content review and distribution, the creation of customized and branded pitch reels, and secure preview of high-value pre-release content.
