
SafeStream playback is now supported in Spotlight. You can enable SafeStream watermarking via Projects for new Spotlights as well as previously created ones.
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Bring SHIFT into your Adobe apps to securely edit and collaborate with your team without switching between systems. A full SHIFT Panel is now available in Premiere Pro, After Effects, Illustrator, and Photoshop.
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Whether you’re animating a product launch video, exporting ad spots for social, or making revisions to the next blockbuster movie, you probably rely on one Adobe product or another to get your work done. That’s why we’ve integrated with Adobe to launch an all-new MediaSilo panel in Premiere Pro and After Effects. Now you can securely edit your content and collaborate with your team without switching between systems.
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Whether you’re a photographer touching up raw files, a marketer creating graphics for social media, or a graphic designer creating a piece of collateral, chances are that you rely on one Adobe product or another to get your work done. That’s why we’ve integrated with Adobe to launch an all-new MediaSilo panel in Illustrator and Photoshop. Now you can securely import content and collaborate with your team without switching between systems.
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Our guest Jared Sanders introduces us to the biggest new trend in brand marketing, and how your team can get started.
The following interview is an excerpt from our video series, Marketing – In Conversation. To watch the full interview and see more video content, click here. Or you can listen to the Shift In Conversation podcast here.
Jared Sanders – Creative Director & Co-Founder – Tobe Agency
Grace Amodeo – Marketing Manager – Shift Media
Grace:
Can you introduce us to yourself and Tobe Agency and what you do?
Jared:
We are, by definition, a content marketing agency. We focus on marketing, creative, sales, and technology. We hit all corners of content marketing in general, from written to visual, and now audio because obviously we’re going to talk about podcasting. We do not specialize in a specific vertical, so we are kind of open-minded when it comes to that. We feel like our services fit a wide variety of businesses.
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Spotlight Share panel:
- By clicking on the project or folder breadcrumbs and selecting “Share,” you can now see an improved Spotlight Share panel, which includes the following features:
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- A new and simplified panel with an expanded view option under Customize, which contains additional sections, such as Settings, Audience, Appearance, and Content.
- Private sharing: The new “Workspace users” permission in the Audience section will allow you to restrict shares to only specified users within your workspace.
- Distribution lists: With the “Workspace user” permission selected, you can now also create, edit, and delete lists of named users that you share with on a regular basis. (more…)

SHIFT’s improved metadata editor now gives you the ability to filter metadata by type, such as XMP, IPTC, and EXIF, and see your source file’s metadata quickly, preventing the need to download it to your computer source and inspect it separately. (more…)

Our guests Ian and Robert navigate the shifting landscape of marketing colleges and universities to students and alumni. With on-campus learning called into question, how do you keep your education brand relevant?
The following interview is an excerpt from our video series, Marketing – In Conversation. To watch the full interview and see more video content, click here. Or you can listen to the Shift In Conversation podcast here.
Ian Evenstar – Founder & CEO – UNINCORPORATED
Robert Johns – Director of Operations – UNINCORPORATED
Grace Amodeo – Marketing Manager – Shift Media
Grace:
Let’s start with you introducing UNINCORPORATED and what it is that you do.
Ian:
UNINCORPORATED was founded in 2003. We are a higher education agency, which means we partner with universities, senior administration, faculty, and staff, in order to build awareness and grow enrollment for their programs.
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- Spotlight property panels now offer more customizable options for accurate styling, including new inputs for borders, shadows, fonts, and the ability to manually adjust and set the width, height and position of elements on your template.
- UI improvements throughout the application. (more…)

Our guest Elliot Miller takes us through the unique challenges and triumphs of marketing in the healthcare industry. Strict regulations, small target markets, and large contract values make this a fascinating marketing niche!
The following interview is an excerpt from our video series, Marketing – In Conversation. To watch the full interview and see more video content, click here. Or you can listen to the Shift In Conversation podcast here.
Elliot Miller – Managing Partner & Co-Founder – Bracken Marketing
Grace Amodeo – Marketing Manager – Shift Media
Grace:
Tell us a little bit about Bracken Marketing and what you do.
Elliot:
We coin ourselves the growth agency for digital health, which means that we use a blend of sales, design and marketing tactics to grow revenue for digital health businesses. Our mission as a team and as a company is to improve the success of companies whose tech improves health. And that relates to everything from health administration systems to detailed and complex pieces of tech that help with medical research all the way through to wearables. (more…)