EFS: Shared Storage: How implementing the right asset management platform transforms media production workflows
5/27/2020
Updated FLOW Panel for Premiere Pro, and EFS support for project-locking in Premiere Pro’s Productions, bring outstanding remote editing and collaboration workflows to Adobe users – on premise, in a hybrid environment or in the cloud
Boston, MA – May 27, 2020 –EditShare®, a technology leader that specializes in secure media management, collaboration and intelligent storage solutions for video content creators, continues its collaboration with Adobe® to enhance end-to-end remote production and collaborative editing workflows. Creating an exceptional user experience, from individual storytellers to enterprise workgroups, the integrated solution of EditShare with Adobe seamlessly connects editing workflows into a wider media ecosystem with deep metadata tracking and workflow automation to simplify storytelling, whether on-premise, in a hybrid configuration, or as a complete cloud-based workflow. The new FLOW panel for Adobe Premiere® Pro transforms content management, proxy and remote editing, and review and approval workflows for editors. EditShare’s EFS open shared storage solution enhances collaborative editing with full support for project-locking for Productions in Premiere Pro. With the Productions feature set, Premiere Pro can now handle projects with an extraordinary number of assets while maintaining peak performance. Sharing and organizing those assets is much easier than before. Read more in EditShare’s blog on Productions in Premiere Pro.
“Building collaborative digital video workflows for our customers continues to be one of the fundamental drivers of our FLOW and EFS partner developments,” comments Sunil Mudholkar, Vice President of Product Management, EditShare. “Our solutions are optimized from the highest levels of the technology stack down to the storage file system, so creatives can work with Adobe tools in any location, with the very best user experience. The FLOW Panel for Premiere Pro and EFS support for Productions enables users to delve deep into on-premise, cloud or deep archive storage to find that all important content, and collaborate with colleagues anywhere in the world, all without ever leaving the Adobe Premiere Pro UI.”
“Editors and creative teams want to focus on telling great stories without thinking about workflow issues,” said Sue Skidmore, head of partner relations for Adobe video. “The collaboration between Adobe and EditShare helps our users – from individual creatives to large groups – have a great experience whether they are on premise, in a hybrid environment or in the cloud.”
Designed to simplify storytelling, FLOW manages the entire media technology stack with tools to orchestrate assets and workflows across tiered on-premise, nearline, and cloud storage environments. An essential, secure platform for remote, collaborative productions, FLOW offers an advanced proxy-based workflow with support for over 500 codecs. Its enhanced Premiere Pro panel connects individual editors and production teams directly to the FLOW media asset management and its productivity-focused toolset including extensive asset tracking, collaborative proxy editing workflow, and review and approval workflows across cities, countries and continents.
EFS scalable storage enables media organizations to build extensive collaborative workflows on premise, in the cloud, or in hybrid installations, shielding creative personnel from the underlying technical complexity while equipping administrators and technicians with a comprehensive set of storage management tools. For Adobe editors, EFS is fast and flexible collaborative storage with outstanding support for Productions in Premiere Pro, enabling best-in-class project sharing. Mudholkar adds, “Creatives don’t have to feel overwhelmed with learning an entire media management platform: the lightweight FLOW panel fits directly within Premiere Pro and delivers exceptional workflow efficiency while EFS supports the underlying transactions that keep media safe and projects organized.”
Special EditShare Bundle for Adobe Workflows For a limited time, EditShare is offering a special Adobe workflow bundle that includes FLOW media management, EFS open storage solution and Helmut workgroup management tools.
EFS and FLOW provide a robust storage and media management platform that connects creatives, content and media optimized technology. Scalable up to the enterprise level, the workflow bundle for Adobe offers a media foundation that is built for creative workflows with tools to administer Premiere Pro workgroups and distributed teams. For complex workgroup management, EditShare offers the suite of Helmut tools as an optional extension to the bundle. To obtain more information, please visit here.
Join EditShare and Adobe on May 28th Join the Adobe and EditShare team on Thursday May 28, 2020 at 12:00 pm EDT and again at 9:00 EDT for a joint webinar on Production, Group Editing, and Remote Workflows with Adobe Premiere Pro. To register for one of the time slots, please visit https://editshare.live/webinar052820session1pr (12:00 pm EDT) and https://editshare.live/webinar052820session2pr (9:00 pm EDT).
About EditShare EditShare is a technology leader in networked shared storage and smart workflow solutions for the production, post-production, new media, sports, and education markets. Whether you need on-prem, cloud, or hybrid solutions, our products improve efficiency and workflow collaboration every step of the way. They include media optimized high-performance shared storage, archiving and backup software, a suite of media management tools and a robust set of open APIs that enable integration throughout the workflow. Customer and partner success are at the heart of EditShare’s core values ensuring a world-class experience that is second to none.
Press Contact Cat Soroush Zazil Media Group (e) catherine@zazilmediagroup.com (p) +1 (631) 880-9534
April 21, 2020
EditShare Extends Collaborative Editing into the Cloud with New EFSv Platform
Resilient, open, and secure media ecosystem enables individual storytellers and enterprise workgroups to transition on-premise productions to optimized remote production workflows in the cloud; EditShare Customer Success teams ready to onboard customers
Boston, MA – April 21, 2020 –EditShare®, a technology leader that specializes in collaboration, security, and intelligent storage solutions for media creation and management, is making collaborative cloud-based media production possible with its virtualized video editing and storage platform – EFSv. Initially running on Amazon Web Services (AWS) infrastructure, the open EFSv platform supports industry-standard third-party creative tools for editing, audio mixing, and grading with best-in-class security capabilities such as file auditing to propel secure, end-to-end editorial workflows in the cloud. EFSv native drivers eliminate traditional IT bottlenecks and deliver superior performance in virtual environments. And, by leveraging the EditShare RESTful API, customers and technology partners can easily automate advanced storage management workflows.
“Only the cloud can bring the depth of flexibility that’s essential for today’s unusual and disruptive circumstances. Overnight, the advantages offered by the cloud have changed from being ‘nice to have’ to ‘necessary,’” states Sunil Mudholkar, vice president of product management, EditShare. “We have real-world experience successfully deploying EditShare customer workflows to run in AWS and Tencent Cloud. EFSv is the culmination of these successes.” Mudholkar explains the expansive capabilities, “With EFSv, there is no loss of capabilities. Everything, including project sharing, editing, and bin locking, is virtualized. Users can spin up an entire virtual facility in moments, with all the computing power they need to complete real-world projects in the cloud.”
EFSv in action.
Commercially available today, EFSv packages include the workstation and GPU resources required to support teams of all sizes. The EFSv packages also include EditShare’s Flow media management and remote production workflow tools. Flow adds a control layer to virtualized storage pools, with tools to scan, log, search, and organize media, assemble story packages, and move content between object and block tiers of storage and also between cloud and on-premise tiers. Flow’s automation capabilities let users orchestrate redundant tasks and complex workflows, optimizing workflow efficiencies.
The flexible EditShare pricing structure provides customers transparency with options to purchase the EFSv subscription alone or inclusive of cloud services.
EditShare Customer Success Is Here to Help Onboard to the Cloud
EditShare’s 24/7 Customer Success team is available to consult and move client workflows to the cloud. This includes cloud configuration, data migration, workflow design and system automation.
Stuart McGeechan, vice president of customer success, comments on EditShare readiness, “We will walk through the framework, setup, and ongoing management of your production environment in the cloud. We can advise on methods for clustering cloud instances to meet the scale-out variable requirements of bandwidth, storage, and multi-track editing in the cloud. And, we’ll give you a blueprint for starting small and growing as your needs grow. Our team will work with yours to accelerate cloud deployments and increase productivity.”
The EditShare Customer Success team is currently migrating a number of enterprise customer deployments to EFSv environments. For more information on EditShare services, support and upgrades, please contact your local EditShare representative or https://editshare.com/contact.
About EditShare
EditShare is a technology leader in networked shared storage and smart workflow solutions for the post-production, TV, sports and film industries. Our groundbreaking products improve efficiency and workflow collaboration every step of the way. They include ingest and playout servers, high-performance central shared storage, AQC, archiving and backup software, media asset management and an Emmy award-winning non-linear video editing application.
