April 05, 2023

Homebrew Films Continues to Invest in EditShare

Major South African production company adds third storage network

Boston, MA, April 05, 2023EditShare®, the technology leader that enables storytellers to create and manage collaborative media workflows, has added a third EFS-300 storage solution at Homebrew Films in Cape Town, South Africa. Homebrew is a leading producer of high quality television for the home and international markets.

Based in Atlantic Studios, Homebrew provides a complete production service, with its own 4k Ultra HD studio with audience seating as well as outside broadcast and single-camera shooting capabilities. It has long-standing contracts with leading broadcasters in South Africa, producing soap operas, drama, documentaries and popular entertainment shows. It is the home of MasterChef South Africa, and the installation of the third storage network was prompted by the start of work on the game show Deal or No Deal.

EFS is the open storage solution from EditShare. It is a software-defined ecosystem built on commodity hardware and designed for practical workflows, with the ability to scale from a single storage node to an enterprise cluster, with a single namespace for simple management. It incorporates EditShare’s FLOW media management software with dedicated metadata servers, and ensures content flows are managed and prioritized to deliver against the practical demands of busy facilities.

“EditShare has served us well over the last three years, and we were confident to continue investing,” said Jaco Loubser, CEO of Homebrew Films. “As we grow, remote editing and workflow automation tools become ever more important, and EditShare supports those well.”

The installation was provided by Protea, EditShare’s channel partner in South Africa. Protea’s James Macpherson said “We have a strong relationship with the team at Homebrew, and they know they can turn to us at any time for backup and support. In turn, we know we get the same level of support from EditShare, so this is a really solid offering for them.”

“We appreciate Protea’s ongoing support in delivering EditShare’s innovative solutions to Homebrew Films” added Said Bacho, CRO at EditShare. “Our EFS storage solution, in combination with Protea’s expertise, ensures that Homebrew’s growing media production needs are met with speed, scalability, and reliability.”

For more information on EditShare solutions, please click here to get in touch.

About EditShare

EditShare is a technology leader that enables collaborative media workflows on-premise, in the cloud, or in a hybrid configuration. With customer and partner success at the heart of EditShare’s core values, our open software solutions and robust APIs improve workflow collaboration and third-party integrations across the entire production chain, ensuring a world-class experience that is second to none. The high-performance software lineup includes media optimized shared storage management, archiving and backup, and media management, all supported with open APIs for extensible integration.

EditShare’s cloud-enabled remote editing and project management technology was recently recognized by the National Academy of Television Arts and Sciences (NATAS) with a prestigious 2021 Emmy® Award for Technology and Engineering.

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