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MediaSilo Product Update: Distribution Lists and Viewer User Types are now available

Distribution Lists are now available in the asset share wizard. With Distribution Lists, you can now save groups of users and non-users for quick sharing.

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EditShare and MoovIT have formed a global alliance to deliver an integrated workflow solution with ‘under the hood’ administration and media management for Adobe enterprise workgroups. The workflow features EditShare’s EFS and FLOW for high speed shared storage and media management and MoovIT’s Helmut workgroup administration tools, designed specifically for Adobe Premiere Pro, After Effects, Media Encoder, and Audition.

The combination is unbeatable. Here’s why.

Adobe is often the default choice for content creators worldwide. But, what’s lacking is large scale workflow automation and management. EFS, FLOW, and Helmut, together coordinate and simplify the complexity of large-scale workflows, keeping Adobe professionals comfortable within their sphere of familiarity while boosting efficiency and providing tools for enterprise-level media orchestration.

The EFS shared storage and FLOW media management combination ensures assets are available in real-time for any large-scale workgroup collaboration. Across these enterprise workflows, there are many intricate steps that must be followed to optimize asset sharing and collaboration. However, real-world experience tells us that things don’t always happen by the book. Media can come from any location, in any unexpected or unapproved format. The assistant editor drops in some cool stock FX clips they found online but forgets to put them on the shared storage. The freelance editor is working on a different Adobe software version or OS up until delivery day. The editor chooses the wrong export settings or uploads the file to the wrong client.

Adobe users working in a collaborative production environment most likely experience one or more of these headaches. Software versions that are not compatible with each other, content that was not put in the correct folder, nor on the correct shared storage project, or in the right format and codec and so on. In smaller Adobe workgroups, this type of housekeeping can be managed manually. In larger workgroups, the day to day editing and VFX fragments are amplified. The bigger the group, the more manual clean up required until it becomes unstructured chaos that is unmanageable. In these situations, an additional layer of administration is needed – utilizing the Helmut tools in combination with EFS and FLOW.

Helmut offers customizable project templates that enable a facility to pre-determine the best in-house workflow and standardize those processes across all projects. Users can pre-determine elements such as storage locations, codecs, ingest and export presets, and project-based tiered storage workflows. For example, if an editor drags media directly from a downloads folder, Helmut will ensure it’s flipped to the appropriate codec and placed in the correct shared folder, making it available to all editors in the right format. No downtime – the editor can start working immediately. And for administrators and facilities management, have project-based control over storage locations, render nodes and archive systems from one user friendly dashboard.

The MoovIT and EditShare core technologies are tightly integrated via APIs to dramatically improve large-scale Adobe workflows. Working as a seamless technology solution, Helmut, together with EFS and FLOW creates the consistency necessary to be able to quickly scale workflows of any size. Helmut and FLOW maintain a continuous dialogue across all stages of the workflow, efficiently keeping assets and metadata connected with projects for an optimized, orchestrated media production environment.

And this combination is fully customizable.

FLOW is an open platform with a robust set of APIs that can deeply connect with the following Helmut capabilities to supercharge your workflow:

The team at MoovIT have designed Helmut tools with simplicity in mind. Easy deployment with straightforward templates and under-the-hood file migration do the heavy lifting for you!

Helmut UI snapshot – configure permissions for users and projects
Helmut UI snapshot – organize your Adobe projects, content and folders for archive

Creatives are working at full steam, with deadlines getting shorter and projects becoming ever more complex. Various industry reports indicate that creatives spend up to 20% of their time on administrative tasks or one day a week. Eliminating administration bottlenecks and freeing creatives up from mundane tasks is what this winning combination offers. If you are in an Adobe workgroup and you need to collaborate on projects with multiple stakeholders, located on premise or dispersed across different locations, the powerful combination of Helmut, EFS, and FLOW can supercharge your Adobe workflow.

If you are interested in gaining back 20% of your time, reach out to our team today and get an in-depth demonstration. 

SafeStream playback is now supported in Spotlight. You can enable SafeStream watermarking via Projects for new Spotlights as well as previously created ones.

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Bring SHIFT into your Adobe apps to securely edit and collaborate with your team without switching between systems. A full SHIFT Panel is now available in Premiere Pro, After Effects, Illustrator, and Photoshop.

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Whether you’re animating a product launch video, exporting ad spots for social, or making revisions to the next blockbuster movie, you probably rely on one Adobe product or another to get your work done. That’s why we’ve integrated with Adobe to launch an all-new MediaSilo panel in Premiere Pro and After Effects. Now you can securely edit your content and collaborate with your team without switching between systems.

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Whether you’re a photographer touching up raw files, a marketer creating graphics for social media, or a graphic designer creating a piece of collateral, chances are that you rely on one Adobe product or another to get your work done. That’s why we’ve integrated with Adobe to launch an all-new MediaSilo panel in Illustrator and Photoshop. Now you can securely import content and collaborate with your team without switching between systems.

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Our guest Jared Sanders introduces us to the biggest new trend in brand marketing, and how your team can get started.

The following interview is an excerpt from our video series, Marketing – In Conversation. To watch the full interview and see more video content, click here. Or you can listen to the Shift In Conversation podcast here.

Jared Sanders – Creative Director & Co-Founder – Tobe Agency
Grace Amodeo – Marketing Manager – Shift Media

Grace:
Can you introduce us to yourself and Tobe Agency and what you do?

Jared:
We are, by definition, a content marketing agency. We focus on marketing, creative, sales, and technology. We hit all corners of content marketing in general, from written to visual, and now audio because obviously we’re going to talk about podcasting. We do not specialize in a specific vertical, so we are kind of open-minded when it comes to that. We feel like our services fit a wide variety of businesses.
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Spotlight Share panel:

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Our guests Ian and Robert navigate the shifting landscape of marketing colleges and universities to students and alumni. With on-campus learning called into question, how do you keep your education brand relevant?

The following interview is an excerpt from our video series, Marketing – In Conversation. To watch the full interview and see more video content, click here. Or you can listen to the Shift In Conversation podcast here.


Ian Evenstar – Founder & CEO – UNINCORPORATED

Robert Johns – Director of Operations – UNINCORPORATED
Grace Amodeo – Marketing Manager – Shift Media

Grace:
Let’s start with you introducing UNINCORPORATED and what it is that you do.

Ian:
UNINCORPORATED was founded in 2003. We are a higher education agency, which means we partner with universities, senior administration, faculty, and staff, in order to build awareness and grow enrollment for their programs.
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SHIFT’s improved metadata editor now gives you the ability to filter metadata by type, such as XMP, IPTC, and EXIF, and see your source file’s metadata quickly, preventing the need to download it to your computer source and inspect it separately. (more…)