Cut to the Chase: The “Swiss Army Knife” of Productivity with Lucy Seaborne
In the high-pressure landscape of 2026, media teams are constantly tasked with delivering more content in less time. To stay ahead, your infrastructure needs to do more than just store files, it needs to act as a force multiplier.
In this installment of our Cut to the Chase series, EditShare’s Shanna is joined by FLOW product expert Lucy Seaborne to dive into three features that turn FLOW into the ultimate “Swiss Army Knife” for post-production efficiency.
1. EditShare One: Ending the “App Juggling” Era
For years, media professionals have been forced to bounce between different applications to search, log, and ingest media. This “context switching” is a silent productivity killer. EditShare One solves this by providing a unified, browser-based experience that serves as a single point of entry for the entire team.
Rather than managing a fragmented toolkit, users access tailored modules designed for their specific roles. Whether it’s a producer checking a simplified dashboard or a media manager scheduling complex ingest feeds, the interface remains consistent and accessible from any browser. By centralizing these tasks, teams can eliminate the friction of software silos and focus entirely on the creative output.
2. Speed Over Friction: The Seamless Proxy Workflow
Remote work is no longer a luxury; it’s the standard. However, the biggest hurdle for remote editors has traditionally been the “relinking drama” between low-res proxies and high-res masters. Lucy highlights how FLOW removes this bottleneck by automatically generating high-quality proxies the moment media hits the system.
This allows editors to begin cutting on a standard Wi-Fi connection immediately—even for 8K projects—without waiting for massive file transfers. The real magic happens during the finish: with a single toggle in the FLOW panel, the NLE switches back to the high-res media for final color and export. This creates a friction-free bridge between the rough cut and the final delivery, regardless of where the editor is located.
3. FLOW Automation: The Assistant Who Never Sleeps
Manual “grunt work”—like transcoding, moving files to the correct folders, and sending “media is ready” notifications—can consume up to 20% of a creative team’s day. FLOW Automation functions as a background assistant that handles these repetitive tasks without human intervention.
By building customizable, “set it and forget it” workflows, administrators can ensure that every file is QC’d, renamed, and delivered to the right department automatically. With hundreds of possible configurations, this engine doesn’t just save time; it virtually eliminates the risk of human error in file management, keeping the creative team focused on the story rather than the folder structure.
Reclaim Your Creative Time
The goal of FLOW isn’t just to manage assets—it’s to return hours to your production schedule. From a unified interface to an automation engine that handles the heavy lifting, these features are designed to help your team work smarter, not harder.
Watch the full episode below to see these features in action and learn how to get your creative time back.
In high-output post-production, the most expensive asset isn’t the storage or the licenses, it’s the editor’s time. Yet, in many facilities, senior creatives still spend hours on “janitorial” tasks: renaming files, manually triggering transcodes, moving assets to review folders, and checking boxes in a spreadsheet.
As production volumes scale in 2026, manual workflows aren’t just slow; they are a liability. We designed FLOW Automation to eliminate this operational friction, turning your Production Asset Management (PAM) from a passive library into an active member of the production team.
Here is how technical teams are using FLOW to recapture billable hours and ensure architectural consistency.
1. Eliminating the “Ingest Bottleneck”
The start of any project is usually the most chaotic. Multiple camera cards, varying codecs, and inconsistent naming conventions can derail a project before the first cut.
The FLOW Solution: Instead of manually sifting or sorting footage, FLOW uses Watch Folders and metadata triggers. As soon as media hits the “Ingest” volume, FLOW can automatically:
Normalize codecs to a preferred house mezzanine format.
Generate low-bitrate proxies for remote editing.
Rename files based on project-specific metadata (Date, Camera ID, Scene).
Notify the lead editor via email that the footage is ready for the timeline.
2. Streamlining the Review and Approval Cycle
One of the biggest time-sinks in post is the “Review Gap,” or the time between an editor finishing a sequence and a producer actually seeing it. Manual uploads to third-party review sites often lead to versioning errors and “Link Hell.”
The FLOW Solution: By integrating FLOW with MediaSilo, the entire delivery chain is automated. When an editor moves a file to a “To Review” folder, FLOW picks up the asset, transcodes it for web playback, and pushes it to a specific MediaSilo project.
The Result: The producer receives a link automatically. No manual uploads, no password mishaps, and no “v2_FINAL_FINAL” confusion. Updates your spotlight/ make it available to the cloud for review.
3. Intelligent Tiering: The End of “Storage Anxiety”
High-performance NVMe storage is too valuable to be cluttered with raw footage from a project that wrapped three months ago. However, manually moving terabytes of data to the cloud or LTO is a recipe for data loss.
The FLOW Solution: FLOW allows you to build Metadata-Driven Archiving. You can create a rule that says: “If a project status is marked ‘Complete,’ move it to AWS S3 Glacier and leave a proxy behind in the MAM.”
The Result: Your high-speed storage stays lean and performant, while your “Master” assets are safely and cheaply stored in the cloud, all without the editor lifting a finger.
4. Precision at Scale: The Visual Automation Designer
The most powerful aspect of FLOW Automation is that it doesn’t require a computer science degree to configure. The Workflow Designer uses a node-based interface (as seen in our technical demonstrations on FLOW Automation) to map out the “Life of a Clip.”
Technical leads can drag and drop logic blocks. Here’s just one example workflow:
Trigger: New file detected.
Filter: Is it a .R3D file?
Action: Transcode to ProRes 422.
Action: Update Metadata “Status” to “Online.”
Output: Move to “Edit_Share” volume.
There are hundreds of options to configure the automation that works for your specific workflow.
The Bottom Line: ROI Through Accuracy
Automation isn’t just about speed; it’s about predictability. When you automate your workflow with FLOW, you eliminate human error. Codes are always correct, metadata is always consistent, and files never go missing in a “Temp” folder.
For facilities looking to increase their output without ballooning their headcount, FLOW Automation isn’t an optional upgrade; it’s the engine of a sustainable business model. FLOW Automation is available in small, medium and enterprise bundles, keeping cost to entry affordable.
If you’re creating media today, you’re juggling more pressure than ever: tight deadlines, dispersed teams, unpredictable workloads, media scattered across locations, and the need to pivot quickly without burning through budget.
We hear these challenges every single day, and we built FLEX to solve them.
What Is FLEX?
FLEX is EditShare’s suite of powerful cloud-based media production solutions built on AWS. It gives creative teams everything needed for cloud editing, collaboration, storage, media management, and archiving, all without re-building your workflow from scratch.
For over a decade, EditShare has helped media professionals create outstanding content with collaborative storage and asset management. FLEX extends that expertise to cloud workflows, letting you scale, adapt, and collaborate from anywhere.
Why FLEX Exists
Teams aren’t moving to the cloud because it’s trendy. They’re moving because they need:
Remote collaboration without delays
On-demand scalability that aligns with production schedules
An OPEX-based business model instead of big upfront infrastructure spend
Reliable, secure access to media from any location
Freedom to use their preferred editing tools
The problem? Building cloud workflows on your own is complicated.
Fragmented tools, disconnected services, and unpredictable performance quickly become time-consuming and expensive.
FLEX removes that complexity, giving you turn-key, cloud-native workflows that are powerful, flexible, and simple to operate.
FLEX at a Glance
Remote Collaboration, Anywhere
Work with editors, producers, colorists, and VFX teams no matter where they live. FLEX supports both full-resolution and proxy workflows, synchronized through AWS and accessible securely via VPN.
Scale to Match Your Production Calendar
Whether you’re a one-team boutique or an enterprise running multiple concurrent projects, FLEX lets you increase or reduce compute, storage, and workstations as needed, without stranded costs.
Work With the Tools You Already Love
No vendor lock-in. FLEX supports all leading NLEs, Avid Media Composer, Adobe Premiere Pro, and DaVinci Resolve, both on cloud and on-premises.
OPEX Instead of CAPEX
No more multi-year infrastructure purchases. FLEX lets you align spend with usage.
FLEX Is More Than Cloud Storage. It’s a Complete Production Environment
FLEX + AWS = Best-of-Breed Architecture
By running FLEX inside your own secure AWS account, you get:
Full operational visibility and budget control
The ability to leverage existing AWS discounts
Security posture that meets internal IT/infosec requirements
Zero SaaS multi-tenant risk
This isn’t “shared cloud.” It’s your cloud, your security, your control.
FLOW: The PAM Engine Behind FLEX
At the heart of FLEX is FLOW, EditShare’s powerful PAM built specifically for production workflows.
FLOW gives you:
Ingest, manage, organize, automate, and share assets
Tight NLE integrations
Instant productivity, no special training required
FLEX includes EditShare’s software-defined storage, which intelligently uses AWS tiers for performance and cost efficiency.
Benefits:
Collaborative shared storage optimized for video workloads
Dynamic balancing between performance and cost tiers
Simple deployment as a single node or a clustered setup
Optional N+1 resiliency for higher availability
Whether you’re five creators or 500, FLEX delivers what your team needs.
Built for Your Journey to the Cloud
FLEX deployment options
FLEX Cloud Edit
A complete post-production environment in AWS with virtual workstations optimized for NLEs. Ideal for scaling capacity or connecting distributed teams.
FLEX Cloud Edit+
A turnkey, pre-integrated solution that adds:
Accelerated file upload from local sites to your AWS environment
Seamless management of virtual workstations
Visibility into cloud usage and spend
This reduces setup effort while giving teams powerful oversight and cost control.
A Better Answer to Archive
If you’re not ready to do full cloud production, FLEX Cloud Sync still delivers immediate ROI.
It gives you:
Easy backup to AWS S3
Rapid retrieval into on-prem workflows
Increased resiliency without LTO tape headaches
Lower long-term storage costs
Tape workflows are slow and operationally heavy. Cloud Sync replaces that burden with a fast, economical, reliable archive.
Remote Workflows Built-In, Not Bolted-On
FLEX supports remote access to full-res or proxy media whether content is stored:
Entirely in AWS
On-premises
Or a hybrid of both
Teams can truly collaborate, not just pass files around.
Why Customers Choose FLEX
They want cloud workflows — without cloud headaches.
They want flexibility — without rebuilding everything.
They want security — without giving up control.
And most of all, they want to create great content — without being burdened by infrastructure.
FLEX delivers all of that.
Ready to See FLEX in Action?
Whether you’re exploring cloud editing, migrating archives, scaling teams, or just tired of “make it work” workflows, FLEX gives you a reliable, best-of-breed path forward.
We’d love to walk you through options that match your workflow today and where you want to go next.
The past few years have reshaped the way creative teams operate, with hybrid and fully-remote workflows becoming the norm rather than the exception. Post-production teams now collaborate across studios, time zones, and cloud platforms, and the stakes for protecting valuable content are higher than ever.
To keep projects moving without exposing sensitive assets, secure digital platforms have become essential, not optional.
This is exactly where MediaSilo excels: enabling teams to collaborate easily while offering enterprise-grade protection for works-in-progress, pre-release cuts, and promotional materials.
The rise of distributed post pipelines, AI-assisted editing tools, and global delivery schedules means visibility control, watermarking, and access management are no longer “best practices,” they’re survival requirements.
Whether you’re new to MediaSilo or looking to get more from your current workspace, here are five key platform capabilities to keep your post-production workflow protected.
1. Customize user access with workspace and project permissions
Today’s productions rely on flexible teams filled with freelancers, agencies, remote VFX studios, finishing houses, marketing teams, and internal stakeholders.
MediaSilo’s multi-level user access controls let you manage them all confidently.
Assign specific User Types to define workspace-wide visibility
Apply custom Roles to define who can view, upload, download, or share
Commenting Permissions: View, Create, Edit or none
Sharing Permissions: internal or external
Set rules at the project level to ensure collaborators only see what’s relevant
Limit unwanted resharing by disabling download or forwarding permissions
These granular permissions are especially valuable when teams share assets early with AI-assisted editing or captioning partners, where strict access limitations are required.
2. Gate externally shared content with secure link controls
When files must leave your workspace, whether for review, approval, or distribution, MediaSilo provides multiple controlled sharing options.
Private Links require identity authentication before any access is granted, ensuring the recipient truly is who they say they are.
You can also:
Create Public Links with optional download control
Use passwords on public shares
Set automatic link expiration
Track engagement and revoke access at any time
Automatic expiration has become a key compliance practice as more studios adopt SOC2 and TPN standards.
3. Protect against theft and leaks with SafeStream watermarking
MediaSilo’s SafeStream technology remains one of the strongest safeguards against unwanted leaks, either visual or forensic.
SafeStream offers two complementary options:
Visible watermarking
Unique per viewer
Can display name, email, timestamp, image or logo.
Discourages screenshots and unauthorized sharing
Invisible (forensic) watermarking
Embedded metadata that can trace any distributed copy
Does not hinder the viewing experience
SafeStream can be applied at the project, org admin, or template level.
Studios increasingly enforce forensic watermarking for AI dubbing and localization workflows, where multiple vendors receive pre-release assets.
4. Log in securely with Multi-Factor Authentication (MFA)
Strong authentication remains one of the most effective defenses against unauthorized access.
MediaSilo’s MFA feature adds an extra verification step beyond username and password.
Users can self-enable MFA in their profile
Admins can require organization-wide MFA
MFA is simple to deploy and manage
For media teams without SSO (Single Sign-On) infrastructure, MFA provides robust security without additional IT overhead.
5. Track and control content activity in real time
Security isn’t just about restricting access; it’s about visibility.
MediaSilo’s Insights dashboard gives you real-time oversight across your entire workspace:
See all links created by anyone on your team
Track views, downloads, and device information
Adjust expiration or revoke access instantly
View geographic access data
Trace suspicious behavior down to the IP level
These insights make compliance reviews faster and help you pinpoint misuse before it becomes a crisis.
MediaSilo’s expanded audit trails have become critical for distributed editorial teams working on tightly embargoed content.
Future-Proof Your Post-Production Workflow
Hybrid work. Distributed creatives. AI-assisted editing. Secure sharing across borders. The workflows of today (and tomorrow) require thoughtful security.
MediaSilo helps you:
Protect pre-release content
Collaborate across teams anywhere
Maintain compliance with security standards
Keep editors and producers focused on creative tasks, not IT risk
If you’re ready to strengthen your post-production pipeline, we’re here to help.
Start a hands-on trial and see how MediaSilo enhances security without slowing down creativity.
In today’s media landscape, content is no longer a linear path from A to B. It’s a complex web of multi-format media, distributed teams, and ever-shifting delivery requirements. As projects span multiple generations of technology and pull from diverse external partners, many facilities find themselves trapped in a workflow environment defined by fragmentation and potential error.
If you’ve ever felt like you’re managing files instead of creating content, you’re not alone. But in 2026, staying competitive requires more than just storage. It requires a “workflow brain.”
Are You Using the Right Tool for the Job?
One of the biggest hurdles in modern production is the confusion between different asset management systems. While the terms are often used interchangeably, using the wrong system for your specific needs can lead to significant inefficiencies.
Our latest white paper, “Smarter Workflows, Stronger Output,” breaks down these critical distinctions to help you design a smarter, more scalable pipeline:
Digital Asset Management (DAM): The long-term home for your finished brand libraries and archives.
Media Asset Management (MAM): The system for finding, sharing, and approving media throughout its lifecycle.
Production Asset Management (PAM): The core of the creative process, governing how editorial teams collaborate directly within project timelines without conflict.
More Than Just Storage: Orchestrating Your Success
A true PAM doesn’t just shuttle files from one place to another; it actively protects the context surrounding your media. From automating repetitive tasks to enriching metadata at every stage of the process, a PAM like EditShare FLOW ensures that your information becomes more useful, not more fragmented, as it moves through the workflow.
Whether you are navigating the challenges of remote collaboration, managing complex metadata schemas for broadcasters, or trying to surface QC issues hours before delivery, the right asset management strategy is foundational infrastructure.
What’s Inside the White Paper?
The Implementation Roadmap: Why most workflow failures happen and how to plan for a “living” digital system.
Ingest vs. Delivery: How to eliminate upstream headaches by using automation and smart orchestration.
Scalability Strategies: Questions to ask today to ensure your tools support the codecs and editing tools of tomorrow.
Workflow Analytics: Using data to improve processes and refine training rather than just “blaming the operator.”
Don’t let your workflow limit what’s possible in a digital, collaborative environment. Learn how to build a dependable system that eliminates chaos and improves efficiency.
Media workflows are changing fast, not because of hype cycles, but because the volume, velocity, and expectations around video keep rising. Sports teams, brands, and enterprises are producing more content than ever, with distributed teams and tighter margins.
To understand what that means for 2026, I sat down with our CEO, Brad Turner, to talk through the trends he sees most clearly in customer conversations and how those realities are shaping EditShare’s roadmap.
Below, we break down the three trends that matter most and the practical implications behind them.
Trend 1: Sports teams and brands are becoming media companies
Sports organizations and large brands aren’t dabbling in content anymore, but running full-time production operations. What used to live with agencies is increasingly moving in-house, driven by the need for quicker turnaround, more control, and content tailored for dozens of distribution channels.
This shift has real staffing and workflow implications.
As Brad explains, editors are moving into non-traditional media roles and taking on different types of work than they did a decade ago. Agencies are still part of the ecosystem, but they’re no longer the default for day-to-day content. Instead, internal teams are being built to support always-on production, especially in sports and large corporate environments.
That shift creates a second-order problem: infrastructure that wasn’t designed to scale.
Most of these teams start small: a few editors, a handful of tools, and external drives stitched together with cloud services. That approach works early on, but over time, it becomes expensive, fragile, and hard to manage. Media sprawls. Costs creep up. Finding assets turns into a guessing game.
What Brad emphasizes here isn’t a single “right” architecture, but sustainability. Teams need to understand where their content volume is heading, how much work is local versus remote, and how often assets will need to move between storage tiers.
Rebuilding infrastructure every few years isn’t just disruptive. Migrating media is slow, costly, and risky.
The takeaway: content operations need systems that can grow with them, not quick fixes that collapse under scale.
Trend 2: AI is everywhere — but practicality matters more than promise
AI has become unavoidable in media technology conversations. But for most production teams, the question isn’t whether to use AI, it’s whether it actually saves time, reduces cost, and fits within security requirements.
Analytical AI — transcription, scene detection, logo, and facial recognition — directly addresses real production pain points: finding footage, reusing content, and eliminating manual busywork. But even those use cases come with constraints.
Cost, speed, accuracy, and security all matter, and optimizing one often impacts the others. Many teams are uncomfortable sending media offsite, even proxies. Others have been burned by AI services that fail, misidentify content, or charge repeatedly for reprocessing.
The result is skepticism, and rightly so.
EditShare is approaching this problem differently: integrating analytical AI directly into asset management workflows, rather than bolting it on as a separate service. The goal is simple: search once, find what you need, and move on, without duplicating effort or introducing new security risks.
This applies both on-prem and in the cloud. As Brad notes, customers don’t all want the same thing, and forcing them into a single deployment model creates friction. Practical AI needs to work where the media already lives, at a cost and speed that make sense for production teams.
Trend 3: Remote and hybrid work isn’t going away — complexity is increasing
Remote work isn’t a temporary adjustment anymore. Freelancers, agencies, in-house teams, and compliance stakeholders all need access to the same content, often at the same time.
The challenge isn’t just remote editing. It’s secure, reliable access across a fragmented workforce.
Most organizations now operate with mixed teams: internal staff, freelancers, and external partners. That means more people need access to content, and not all of them are on the same network, or even in the same time zone.
What customers consistently ask for is simple: the link should work, and it should point to the right version of the asset.
Security requirements complicate things further. Some organizations want everything on-premise, while others are cloud-native and don’t want to manage infrastructure at all. Most sit somewhere in between.
Brad’s key point is that there’s no single buyer profile anymore, and systems need to accommodate different security models without breaking workflows. That means fewer links, clearer versioning, and access that’s secure without being cumbersome.
When remote sharing fails, it doesn’t fail quietly. It slows reviews, creates confusion, and introduces risk, especially when multiple versions of the same asset are circulating.
What this means for 2026
Across all three trends, the pattern is consistent: media teams are being asked to do more, with more people involved, across more platforms, all without increasing complexity or cost.
Brad’s perspective reflects what customers are already experiencing:
Content volume is growing faster than infrastructure plans
AI must be useful, not experimental
Remote collaboration has to be reliable and secure, not improvised
These realities are shaping how EditShare is thinking about product development in 2026, with a focus on sustainability, practicality, and workflows that hold up under pressure.
Want the full conversation?
This post only highlights a few moments from the discussion. If you want deeper context on each trend, click the link below.
EditShare’s 2025 Milestones & What’s Next for 2026
As we near the close of 2025, I’ve been reflecting on a central theme: momentum. This year hasn’t just been about steady progress; it’s been about leaps forward in how media teams create, collaborate, and deliver across global operations.
It’s been a year in which we challenged ourselves to do more and to do it smarter.
2025: A Year of Innovation, Integration & Impact
When I think of the stories from this past year, a few threads stand out:
NAB & IBC: Showcases of Progress
At NAB 2025, we rolled out enhancements across EFS, FLOW, and more, demonstrating how EditShare continues to lead in media workflows.
At IBC 2025, our announcements included new performance innovations in both the Ultimate storage portfolio and FLOW’s capabilities.
These events weren’t just about product launches; they were opportunities to see how real users deploy, test, and push our systems in the wild.
FLOW: More Than a Tool; A Platform for Transformation
One of our proudest achievements this year has been advancing the FLOW ecosystem in ways that directly address customer pain points, especially around media management and automation.
We launched FLOW Core: Log, Search & Organize, enabling teams to centralize media assets across tiers (on-prem, nearline, cloud), with advanced search, metadata, and intuitively organized structures.
We have made FLOW Core available with an unlimited license, so organizations aren’t constrained by seat count when scaling their media operations.
Through FLOW Automation, we’ve extended what “hands-off media processing” means—intelligent workflows capable of handling ingest, transcoding, tagging, file movement, QC, and more, all based on triggers and templates.
We reinforced how these capabilities tie in with storage: as EFS scales, FLOW scales, allowing media teams to focus on creativity, not infrastructure.
Together, these advances have helped customers reduce the “grunt work” of media production, improve asset discoverability, and better connect distributed teams.
MediaSilo & Screeners.com: Raising the Bar for Secure, High-Performance Video
This year was especially transformative for our SaaS ecosystem, with major breakthroughs across MediaSilo and Screeners.com.
We introduced a next-generation forensic watermarking engine that dramatically improved both playback quality and extraction speed. By reducing the required video duration for a valid forensic pull from three minutes down to just 20 seconds, we not only strengthened content security but also enhanced the viewer experience across devices and bandwidth conditions.
On Screeners.com, we rolled out an entirely new viewing experience. Modernized, elegant, and optimized for the way today’s marketing, awards, and distribution teams screen content. With faster load times, improved accessibility, and a fresh design, the new viewer delivers a more intuitive, cinematic experience for creators and audiences alike.
Together, these innovations advanced our mission to deliver world-class, secure, and scalable video experiences for media organizations around the globe.
Growth, Reach, and Resilience
Beyond the technology, 2025 saw deeper engagement in new markets, more customers entrusting us with complex workflows, and stronger alliances with partners who bring EditShare into local contexts. Our support systems, deployment capabilities, and channel network all matured this year to match the demands of bigger, more geographically distributed media operations.
To Our Community, a Forward Look
2025 was a year we delivered together. Our customers, partners, and teams challenged us, questioned assumptions, and shaped our priorities. The results are visible: shorter turnaround times, media libraries that “just work,” and global teams collaborating without friction.
As we welcome 2026, my hope is simple: that each of you using EditShare feels confident that the platform is evolving, responsive, and always working to alleviate frustration, not add complexity.
Let’s keep raising expectations, not just of what media tech can do, but of how technology should serve creativity.
Here’s to another bold year.
Brad Turner CEO, EditShare
When you walk into George Blood LP’s facility in Fort Washington, Pennsylvania, it feels like stepping into both a high-tech lab and a living museum. Walls lined with equipment spanning decades of media history tell the story of a company that says “yes” to any preservation challenge. From rare audio formats to 4K film, George Blood LP has built a reputation for solving problems others can’t.
That relentless approach has fueled rapid growth. What started as an audio preservation shop has expanded into large-scale film and video digitization, serving clients as varied as national broadcasters, universities, cultural foundations, and the Library of Congress. Over the last decade, workloads have multiplied several times over, pushing the company’s infrastructure to its limits.
At a glance
Customer: George Blood LP (Fort Washington, PA)
Industry: Media preservation and digitization (audio, video, film, data)
Challenge: Legacy SAN could not sustain increasing throughput demands, leading to dropped frames, daily bottlenecks, and end-of-life hardware.
Solution: Deployment of EditShare Ultimate NVMe storage nodes
Results:
Daily ingest capacity increased to 30–50 TB, including 2K and 4K film scans
16 GB/s sustained writes achieved in stress testing
No bottlenecks across ingest, rendering, or delivery workflows
Enabled growth without sacrificing high-fidelity restoration quality
Hitting the Wall with Legacy Storage
For years, George Blood LP relied on a 300TB spinning disk SAN connected via a mix of fiber and SMB protocols. As demand grew, throughput requirements ballooned from 8–10 terabytes a day to as much as 50. Multiple film scanners, video ingest rooms, rendering, QC, and delivery workflows all competed for bandwidth. The result: dropped frames, bottlenecks, and engineers fighting the system instead of focusing on the work.
“Our existing storage just couldn’t sustain what we were asking of it,” recalled Jared Gibson, Video Team Lead at George Blood LP. “We needed speed, stability, and capacity to keep growing.”
A Partner-Led Search for a New Backbone
Working with Key Code Media, a nationwide systems integrator which has supported George Blood for many years. George Blood LP evaluated multiple storage vendors. Sustained high-speed ingest, heavy simultaneous reads/writes, and reliability across dozens of connected clients were non-negotiable.
Key Code Media recommended EditShare, and testing quickly proved it was the right fit. Verified by LaserGraphics as the only storage capable of handling its scanners’ performance requirements, EditShare provided the reliability and throughput George Blood LP needed.
Performance That Changed Everything
From the moment the EditShare Ultimate NVMe nodes went live, the results were clear. “We pushed the system as hard as we could, and we couldn’t break it,” said Gibson. “In stress tests we sustained 16 gigabytes per second in writes, well above our expectations. With our previous SAN, we were constantly dropping frames and struggling to keep up. With EditShare, the bottlenecks are gone.”
The system now supports massive daily ingest across multiple 2K and 4K film scanners, high-volume video rooms, rendering, QC, and delivery processes, all without faltering. Stress tests with more than 80 clients confirmed stability far beyond normal workloads, providing headroom for years of continued growth.
Enabling Growth Without Compromise
The performance leap has unlocked a new level of capability. George Blood LP can now sustain high-volume digitization while maintaining the precision restoration quality that made their name. “I’m just so enamored by the performance of the storage,” said Jared Gibson. “It’s brought so much relief to the team, our growth and our hardware are now in sync and that changes everything.”
George Blood’s unique market position combines the ability to handle bulk digitization with the high fidelity expected of specialist restoration houses. “We can take on a semi-truck of media and still deliver at the highest quality,” said George Blood, President of George Blood LP. “We’re proud to combine scale with the care these collections deserve, and EditShare has given us the infrastructure we needed to meet the demand.”
About George Blood LP
George Blood LP is a leading provider of preservation and digitization services, specializing in audio, video, film, and data. With clients worldwide, the company is trusted by major broadcasters, universities, government agencies, and cultural institutions to safeguard irreplaceable media. Learn more atwww.georgeblood.com.gh a Storage DNA MAM, that sits on top of our whole environment, and bring those assets back down again and deep archive on LTO on completion of a project. Editshare offers us better workflows with less human time and more automation.”
“We can take on a semi-truck of media and still deliver at the highest quality.”
George Blood with Julia Crowe, EditShare Regional Sales Manager with some of their historical recording equipment
New storage backbone drives major throughput gains for large-scale digitization.
Boston, MA, 16 December 2025: George Blood LP, a leading provider of audio and video preservation services, has deployed EditShare’s high-performance Ultimate NVMe storage nodes to power its rapidly expanding digitization and restoration workflows.
EditShare Ultimate NVMe
The investment in EditShare’s NVMe solution enables George Blood LP to meet the surging demand for film and video preservation without sacrificing quality. The company, which handles projects for broadcasters, universities, government agencies, and cultural institutions worldwide, is now digitizing up to 50 terabytes of content daily, including 2K and 4K film scans alongside high-volume audio transfers.
“We pushed the system as hard as we could, and we couldn’t break it,” said Jared Gibson, Video Team Lead at George Blood LP. “In stress tests we sustained 16 gigabytes per second in writes, well above our expectations, with total stability. With our previous SAN, we were constantly dropping frames and struggling to keep up. With EditShare, the bottlenecks are gone.”
“George Blood LP is one of the most unique customers we’ve worked with,” said Julia Crowe, Regional Sales Manager, EditShare. “Their workflows are highly customized, and the fact that our storage slotted in and delivered the performance they needed shows how adaptable and powerful the system really is.”
LaserGraphics film scanner
Key Code Media, a nationwide systems integrator and long-time EditShare partner, led the installation with its New York team and continues to provide ongoing service through its Key Code Total Care program. The system was validated within George Blood’s advanced infrastructure, including LaserGraphics and MWA film scanners, where EditShare consistently delivers the speed and reliability required for demanding film digitization workflows. EditShare is the only storage vendor verified by LaserGraphics to handle the performance demands of its scanners.
George Blood’s unique market position combines the ability to handle bulk digitization with the high fidelity expected of specialist restoration houses. “We can take on a semi-truck of media and still deliver at the highest quality,” said George Blood, President of George Blood LP. “We’re proud to combine scale with the care these collections deserve, and EditShare has given us the infrastructure to keep growing.”
George Blood with Julia Crowe, EditShare Regional Sales Manager with some of their historical recording equipment
About EditShare
EditShare is an Emmy Award-winning technology leader, supporting storytellers through collaborative media workflows across on-premise, cloud and hybrid architectures. It offers scalable storage and collaboration for media businesses and at every stage of the video production process from storyboarding to screening.
The software is inherently open, encouraging workflow collaboration, third-party integrations and content sharing across the entire production chain. Where required, the software is backed by high performance, high availability designed specifically for the demands of media storage, management and delivery. The comprehensive offering covers multi-level content storage for production and post, along with innovative asset and workflow management software, plus specialized and highly valued tools for content review and distribution, the creation of customized and branded pitch reels, and secure preview of high-value pre-release content.
About George Blood LP George Blood LP is a leading preservation and digitization company specializing in audio, video, film, and data. Serving clients worldwide, including libraries, broadcasters, universities, and archives, George Blood LP combines technical expertise with a deep commitment to cultural preservation.
For more information about George Blood LP’s preservation services, visit www.georgeblood.com.
Press Contact Katharine Guy katharine.guy@editshare.com
As we near the end of the year, it’s a great time to look back on the most-read and most impactful content from the EditShare blog. These five posts resonated the most with readers in 2025, covering everything from remote production and media automation to next-generation archiving and platform evolution. Below is a quick recap of each. Make sure to click through for a deeper dive.
In this piece, EditShare lays out how modern production teams can break free from monolithic, location-based workflows and adopt flexible, hybrid remote approaches. The article highlights the synergy between the Ultimate EFS Field Unit, ZeroTier VPN integration, and FLOW Automation to make remote collaboration feel local.
This post explores how media teams can offload repetitive, manual tasks by embedding automation into their workflows. From auto-ingest and transcoding to metadata assignment and file routing, the article argues that workflow automation isn’t a nice-to-have; it’s essential for scaling.
A foundational read, this blog breaks down how codecs work, why they matter, and what trade-offs media teams should be aware of. It includes examples of codecs and topics such as compression losses and their real impact on storage, bandwidth, and editing workflows. For anyone working between camera and delivery, this is essential background.
Tape may not seem exciting, but when your archive needs to survive for decades, it matters a lot. This blog introduces LTO 10 and what it brings to the archival table, namely, up to 36 TB raw per cartridge and future-proofing for large media libraries. It also discusses how EditShare’s ARK solution integrates with LTO 10 and what challenges (like backward compatibility) remain.
The top post of 2025 explains EditShare’s strategic move from multiple desktop client apps toward a unified, web-based platform under EditShare One. The article, written by Lucy Seaborne, FLOW’s Product Manager, lays out the rationale—improved accessibility, reduced IT overhead, scalability, and a streamlined UX. It’s a manifesto of where FLOW (and EditShare) will go in the years ahead.
Looking Ahead
These blog posts reflect EditShare’s evolving focus in 2025: enabling remote workflows, putting automation at the core, expanding archival capacity, and modernizing platform architecture.
As the year comes to a close, we want to thank our readers, customers, and partners for being part of the EditShare community. Your creativity and collaboration continue to inspire everything we do. Enjoy the holiday season, recharge, and come back ready for what’s next. We’ve got some exciting things in store for 2026, and we can’t wait to share them with you.
